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Under Armour has been paying attention to workout trends, and their new line is apparently inspired by gym selfies.

Apr 08 2014

Under Armour has been paying attention to workout trends, and their new line is apparently inspired by gym selfies. Post-workout selfies are all over Instagram, and have been made famous by individuals like #belfie (that’s “butt selfie” for those who haven’t witnessed the phenomena) star Jen Selter. (Racked)