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Cheerios’ first Superbowl ad since 1996 will feature the multi-racial family that sparked both outrage and kudos for the brand in 2013.

Jan 29 2014

Cheerios’ first Superbowl ad since 1996 will feature the multi-racial family that sparked both outrage and kudos for the brand in 2013. In the spot, the parents use Cheerios to explain to the little girl that they will be expanding their family. (Ad Age)

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