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Consumer advocacy groups are turning their attention to celebrity endorsements and soda, asking Katy Perry (and other celebs) to stop using their popularity and influence to shill sugary drinks to their young fans.

Oct 21 2013

Consumer advocacy groups are turning their attention to celebrity endorsements and soda, asking Katy Perry (and other celebs) to stop using their popularity and influence to shill sugary drinks to their young fans. Their goal is to make big stars hesitant to take on even lucrative endorsement deals if the product is not a healthy one, but experts suspect that the campaign will not have much effect thanks to the huge payouts celebs receive. (USA Today)