There's a new term to use when talking about young consumers' addiction to their smartphones. “Nomophobia” is fear of not having a mobile phone, and the affliction is hitting record numbers amongst Gen Ys in Australia. (The Australian)
Jun 03 2013
There's a new term to use when talking about young consumers' addiction to their smartphones. “Nomophobia” is fear of not having a mobile phone, and the affliction is hitting record numbers amongst Gen Ys in Australia. (The Australian)