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Of these seven brands who have received a major BPI boost for playing on nostalgia, four used nostalgia from the ‘80s and ‘90s, the decades from which Millennials have some of their fondest memories.

Of these seven brands who have received a major BPI boost for playing on nostalgia, four used nostalgia from the ‘80s and ‘90s, the decades from which Millennials have some of their fondest memories. (AdWeek)

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