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56% of Millennials are willing to share their location with companies if they receive deals and coupons in exchange, a stat that exemplifies the shifting of privacy values for this generation and their “as long as I get something out of it” mentality.

Apr 22 2013

56% of Millennials are willing to share their location with companies if they receive deals and coupons in exchange, a stat that exemplifies the shifting of privacy values for this generation and their “as long as I get something out of it” mentality. (WSJ)