“Fashion of” blogs that highlight the styles worn on TV shows are popular among Millennials, particularly teens. Young viewers are creating and reading these blogs because they admire the clothes seen on screen, but also because they want to understand the larger meaning behind each character through their costumes. According to Ypulse research, 35% of Millennials have sought out an outfit they've seen a character wear on a TV show or in a movie. (DailyDot)
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