Millennials are talking about “Pitch Perfect,” an upcoming musical comedy, and in a creative marketing move for the movie, Universal Pictures has released an official music video featuring singer/songwriter Mike Tompkins, the film’s stars, and hundreds of fans singing an a cappella version of Nicki Minaj’s “Starships.” By letting fans have a voice — literally!

Millennials are talking about “Pitch Perfect,” an upcoming musical comedy, and in a creative marketing move for the movie, Universal Pictures has released an official music video featuring singer/songwriter Mike Tompkins, the film’s stars, and hundreds of fans singing an a cappella version of Nicki Minaj’s “Starships.” By letting fans have a voice — literally! — the film is building buzz. (Deadline)