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Gen Y spends much of their time on social media and their mobile devices, but when it comes to advertising, they think TV spots are the most effective.

Aug 29 2012

Gen Y spends much of their time on social media and their mobile devices, but when it comes to advertising, they think TV spots are the most effective. More than half say Facebook is not a good place for brands to advertise to them and nearly two-thirds feel this way about text message marketing. (Biz Report