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Gen Y has adopted more frugal behavior in the past few years because of their concern about costs, which is affecting the CPG and beauty industry.

Aug 01 2012

Gen Y has adopted more frugal behavior in the past few years because of their concern about costs, which is affecting the CPG and beauty industry. Half of Millennials have gone to hair salons less frequently because of the economy, nearly 40% self-treat when possible and a third use at home beauty treatments more often. (Symphony IRI