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What’s “cool” among Gen Y?

Jun 01 2012

What's “cool” among Gen Y? Apple is (obviously) the hottest brand among 15-25 years, followed by Converse, Sony, H&M, Nike, Nintendo, and Coca-Cola respectively. And while only 43% of American Millennials think their country is cool, they view NYC as the coolest city in the world! (PR Daily)