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Gap, Sephora, and H&M are letting Facebook users give their friends free gift certificates as long as they’re in the brand’s target demographic, which means that loyal customers are doing the advertising by sharing offers with their friends.

Apr 30 2012

Gap, Sephora, and H&M are letting Facebook users give their friends free gift certificates as long as they’re in the brand’s target demographic, which means that loyal customers are doing the advertising by sharing offers with their friends. (Mashable)

 

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