Articles

How 3 Big Brands Are Personalizing Their Products
Personalized products are everywhere this season, with major brands ramping up their cu...
Which Gaming Console Are Gen Z & Millennials Flocking to Buy This Season?
The console wars are in full swing, with new Xbox and PlayStations sold out everywhere—...
Register: “What’s Working” Webinar with Bleacher Report
When the pandemic hit, sports came to a screeching halt, forcing media brands into comp...
The Top 20 Things Gen Z & Millennials Say They’re Doing for Fun in An Average Night Now
We asked Gen Z and Millennials what an average night of fun looks like for them post-CO...
These 3 Marketing Stunts Were Major Wins This Month
These three brands played into some of the biggest trends of the moment to capture youn...
Gen Z & Millennials’ Black Friday & Cyber Monday Plans, In 3 Charts
The traditional kick-off to holiday shopping is here, but as with all things in 2020, G...
4 Ways Fast Food Is Changing to Appeal to Young Consumers
As COVID changes the way young consumers eat and order food, fast food brands are makin...
The Real-Time Data on How Young Consumers Are Celebrating Thanksgiving This Week
Turkey take-out for one or their usual traditional Thanksgiving feast with family? The ...
Charli D’Amelio Lost Over a Million Followers After a Disastrous Video on The Viral List
TikTok’s biggest star lost over a million followers after a controversial video receive...
How This Teen-Helmed Fashion Brand Has Gotten Gen Z’s Attention
This Gen Z-founded fashion brand is already being worn by top influencers... COVID h...
How 4 Brands Are Tapping Snapchat During Their Year of Massive Growth
Brands shouldn’t be sleeping on Snapchat marketing, and these four campaigns show how s...
From Scented Face Masks to Chicken Pillows, Brands Are Amping Up On Weird Marketing
From scented products to giant chicken pillows, these are “weird” products brands launc...
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