YPulse asked Gen Z to tell us the kinds of pop culture they’re excited to see in 2026, but we also know what’s really going to grab their attention. After years of monitoring the memes, celebs, and brands that dominate feeds to analyzing how young audiences engage with award shows, sports events, and media drops, we basically have a crystal ball for this kind of thing. And 2026 is shaping up to be a huge year in pop culture—which brands can plan all year for, if they know what to pay attention to. From blockbuster music performances and highly anticipated movie releases to viral game launches and feed-worthy athletic showcases, there’s a lot to watch. So, get out your calendars! For the pop culture fans and brands alike, YPulse experts have rounded up seven moments that are sure to get Gen Z talking, sharing, and creating content all year long: 1. Bad Bunny’s Super Bowl Halftime Show Just next month, Bad Bunny is taking over one of the biggest stages...
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