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Grow A Garden Has 1B Roblox Plays on The Viral List

Sabrina Carpenter’s controversial album cover, toned-down Pride merch, and Roblox’s Grow A Garden are going viral… 

Written and Edited by the YPulse Editorial Team
KEY TAKEAWAYS
  • On Roblox, an anonymous 16-year-old’s cozy farming game Grow A Garden is breaking records
  • Sabrina Carpenter’s new album cover has sparked debate online, arguing whether it’s empowering or problematic
  • This Pride Month, many brands are toning down their rainbow merch, if making it rainbow at all, and young consumers are noticing
The allegedly teen-created “Grow a Garden” game on Roblox is young gamers’ new fave  It’s no secret that cozy games like Animal Crossing and Stardew Valley have won over the hearts of young gamers. According to YPulse, 69% of 13-17-year-old girls and 47% of 13-17-year-old boys like cozy games, mainly due to their real-life mental health benefits. Now, a new favorite has bloomed: Grow A Garden, a free-to-play Roblox game that’s exploded in popularity since its quiet launch in March. As of last week, the game had more than 2.2M people playing, four times as many as the next most...

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