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How Gen Z is Finding Love on Social Media

When it comes to the dating scene, social media platforms are Gen Z’s unofficial dating apps

Written and Edited by the YPulse Editorial Team
KEY TAKEAWAYS
  • Social media is the top way young adults meet romantic partners, surpassing traditional IRL meeting
  • While both males and females are navigating the dating world through social media, they seem to be approach it with different intentions
  • Gen Z is redefining online dating through trends like dating applications and “Date Me” docs
Gen Z is over dating apps—but not in a too cool for this kind of way. They actually want to meet people in real life. The problem? They have no idea how. Likely thanks to growing up online and spending formative years in pandemic isolation, this generation is struggling to form romantic connections face-to-face. YPulse’s Dating and Relationships data shows 74% of 13-39-year-olds agree, “Dating is harder now than in the past.” And to make it even harder, 64% of 13-39-year-olds agree, “Dating apps aren’t as good as they used to be.” Many users feel that the algorithms aren’t helping...

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