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Young People Say These Are the Top 10 Beauty Trends Right Now

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We asked young people to share today’s biggest beauty and skincare trends, and here’s what made the cut…

TL;DR

  • Young women rank Asian beauty products as the biggest beauty trend right now, while young men name skincare products in general
  • Natural makeup looks are also trendy among young women, at the same time as anti-aging treatments
  • Brands like Cerave, Dove, and Sephora are named as trends themselves, sticking out as trusted beauty staples
Gen Z’s feeds are constantly overflowing with beauty fads; sun-kissed “Scandi girl” looks, cottagecore “berry girl” lip combos, and the more recent silver-hued “ice princess” glam are just a few trends that have come and go in the past year. From adopting viral K-beauty inspired skincare to “blonzing” cheek products, young shoppers are always on...

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