Reports and Webinars are limited to the Region terms of your Pro and Prime subscription, as shown in “Purchased Regions”.

  • To filter all content types to individual Region(s) you have purchased, apply your Region(s) under “Purchased Regions.”

Articles, Video Updates, and News across all Regions are open to all Pro and Prime subscribers.

  • To see this content for any Region, use the “Content Filter”.

In 2024, This is The Biggest Issue Gen Z Faces

Teens and young adults name the biggest issue their generation faces in their own words…

TL;DR

  • Teens say the biggest issue their generation faces is bullying—up from the fifth top issue they named last year
  • Young adults still say inflation / the economy / cost of living is the biggest problem for their generation
  • Social media and tech addiction is a major issue to Gen Z at large
The problems Gen Z deals with daily and the issues shaping their trajectories are significantly different than any gen before them. With factors like social media and a pandemic in their formative years, they have grown up in a unique time. They’ve faced social isolation, both required and digitally imposed, political polarization, and climate crises...

Enter your colleagues' emails (max 10) to invite them to sign up for a YPulse account. We'll send them a message and let them know you invited them.

plus-circle Created with Sketch Beta.

Are these emails correct? If so, click Submit Invitation(s)?