Over the last few years, there’s been a claim circulating that Gen Z loves vintage tech. Whether it’s the Luddite teens ditching screens for flip phones, celebs flooding Instagram with digital camera pics, or now a corded landline, there’s always a relic going viral. And while it might be true that some Gen Z like the vibe of old tech like landlines and CDs, it’s important to recognize that doesn’t represent the entire generation. In fact, even if they like the look and idea, few are actually buying it in the end. YPulse data proves Gen Z isn’t actually investing...
3/1/23
Tech / Device Usage Report
YPulse’s 2023 Tech/Device Usage report will explore young consumers’ purchase behaviors, the ...
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