YPulse has long said Gen Z are a generation of climate warriors, but that doesn’t mean they’re always feeling empowered about their path forward. In fact, eco-anxiety has become a frequent issue in their lives. It’s spurred further on not just by seeing climate changes first hand, but also by just how knowledgeable they are about it—especially for young people in Europe. Google search trends indicate that queries related to eco-anxiety, whether asking what it is or how to deal with it, have spiked, with Nordic countries leading the way. The issue of climate change has become so important in...
2/7/24
Sustainability Report
Gen Z and Millennials have eco-anxiety about the future—they’re stressing about climate chang...
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