How “Girl Math” Defines Spending on The Viral List

We round up the most viral moments of the week…

  • “Girl Math” isn’t exactly smart financial advice, but that’s kind of the whole point
  • Netflix’s newest interactive romcom Choose Love has Gen Z hosting watch parties with their friends
Main Image Courtesy of TikTok Courtesy of TikTok “Girl Math” is not exactly smart financial advice, but it signifies how Gen Z deal with financial stress  The “Girl Math” trend, which is led mainly by young women, but is being shared all over the internet lately, has young consumers explaining how they create a list of justifications for their spending habits. While they acknowledge it’s not exactly a sane economic practice, it’s a fun and light-hearted way young people are building community online and connecting over their silly budgeting “techniques.”   On TikTok, the hashtag #GirlMath currently has over 233M views with some of the top videos showing young women pointing out their way of thinking when it comes to spending (along with hilarious videos where girls explain the phenomenon to their dads or boyfriends who in turn just shake their heads). Earlier this month, TikTok user @mckennaaelianna uploaded a video titled “things i firmly believe bc of ~ girl math ~ ” that quickly went viral, receiving over 13.6M...

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