YPulse’s data from our recent Mental Health Report shows that 79% of Western European parents consider mental health within their parenting style, meaning that mental health is at the forefront of their minds when it comes to educating their kids. YPulse defines Gen Alpha as those born in 2020 and after, with the defining moment for this generation being the COVID-19 pandemic. In other words, Gen Alpha is growing up in a post-pandemic world where mental health among children is taken more seriously and is a top priority for their parents. In our recent Mental Health report, YPulse surveyed European Millennial parents to find out how exactly they are raising their children with mental health in mind, and here are three key findings: Gen Alpha are being raised in an environment where open conversations about their mental health are the norm Millennial parents have made it a mission to break cycles their older parents created, and in doing so inspired parenting trends like gentle parenting, in which they make it...
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