July might mark our country’s independence, but did you know it’s also Prince Henry’s birthday month?!

July might mark our country’s independence, but did you know it’s also Prince Henry’s birthday month?! Fisher-Price is commemorating the occasion by throwing a royal birthday campaign that targets Millennial moms. Buzz about the baby’s birth was apparently so prolific that having royal-themed marketing here in the U.S. was “a no-brainer” for the brand. The effort includes a monthly sweepstakes, a “Make Your Baby Royal” Facebook app, and more. (Adweek)