From personal branding tips to curated job postings, this platform is helping Gen Z prep for the new realities of work… TL;DR The pandemic has upended the work landscape for Gen Z As hybrid and remote work become more common in some industries, Gen Z is the first generation to enter the corporate workforce with remote work as the norm Brands have an opportunity to ease the college-to-career transition for this gen YPulse’s What’s Next for Work Trend Report found that the most important thing to Gen Z when thinking about their future career is finding a job that they enjoy doing. By now we all know that work culture—in the corporate world, that is—has shifted significantly, and remote work has become a long-term norm. Our trend research also shows 45% of young people think hybrid work will be the norm in five years. Gen Z is entering the workforce during a time of immense accelerated change, facing a host of new challenges. These changes will have a significant...
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