Recent evidence has shown that not too many viewers are using second screen apps, but perhaps the ability to shop the shows they’re watching could draw in viewers who are looking to TV for their style cues.

Recent evidence has shown that not too many viewers are using second screen apps, but perhaps the ability to shop the shows they’re watching could draw in viewers who are looking to TV for their style cues. GetThis.tv is trying to make TV a shoppable experience, finding the products that are featured on some current shows. (GetThis)