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Triller is reportedly prepping a Super Bowl ad as it looks for its “breakout moment.”

Triller is reportedly prepping a Super Bowl ad as it looks for its “breakout moment.” In an already crowded social space full of rivals like TikTok and Snapchat, Triller is trying to make a name for itself among new users and brands with their first “in-game ad” and national spot at this year’s Super Bowl. Last summer, the platform raised an additional $100 million in funding, and they’ve been able to attract top creators from other apps (like Charli D’Amelio) to create accounts. If they do well at football’s biggest sporting event of the year, it could be “a key state for growing familiarity with the brand among a broader base of consumers.” (Marketing Dive)

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