Trick-or-treat! America’s favorite Halloween candy is Reese’s Peanut Butter Cups. 

Trick-or-treat! America’s favorite Halloween candy is Reese’s Peanut Butter Cups. In a poll conducted by Monmouth University, 36% of Americans said the peanut butter filled chocolate is their top pick. Snickers came in second at 18%, while M&M’s followed with 11%, and Hershey bars and candy corn tied at 6%. YPulse has found that Reese’s also consistently tops the list of young consumers’ favorite candy—though another brand wins out with Gen Z. (Fast Company)