Having access over ownership is increasingly important to Millennials who can obtain or rent everything online from TV shows and movies to luxury dresses.

Having access over ownership is increasingly important to Millennials who can obtain or rent everything online from TV shows and movies to luxury dresses. This concept can even be applied to everyday apparel; Millennials are turning to Le Tote, a clothing rental subscription company that provides consumers with a tote full of clothes and accessories to wear for $49 a month. This taps into their desire for fast fashion since they can borrow on-trend items. (Fast Company)