Are CD players young people’s latest vintage love? YPulse has told you before that vintage tech is not making the full cultural comeback some headlines claim—but there are niche Gen Z collectors for some items. CDs are gaining renewed popularity with young people, who are driven by both the “analogue” experience of it and the fact that their favorite artists are releasing them again. (Like the limited edition Olivia Rodrigo CD that debuted in California last week.) Plus, CDs are far cheaper than vinyl, which originally was driving the physical media resurgence in music. Now, it’s something of a status symbol to be a CD listener, signaling that someone is their own tastemaker and doesn’t rely on the algo to pick songs for them. (The Guardian)
👀 Read more from YPulse: Western Europe Gen Z Myth Busting trend report
