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TikTok is calling it: the “delulu” era is over.

Jan 15 2026

TikTok is calling it: the “delulu” era is over. The 2026 TikTok Next trend forecast reports a cultural shift away from escapism and toward reality. After years of content about main character energy and romanticizing a digital fantasy, users are gravitating toward discipline, routine, and shared accountability. YPulse spotted this shift last fall when Gen Z declared the final months of 2025 “The Great Lock In”—a trend focused on hyper-focusing on goals, health, and routines before the new year. Now, TikTok has affirmed it with hashtags like #LockedIn, #Hygiene, and #JobLife rising as users trade aestheticized daydreaming for structure and maintenance. Joy isn’t gone, though! It’s being redefined through progress, consistency, and small tangible wins. Content that acknowledges both the highs and lows of growth, and finds humor in imperfection, is resonating more than polished idealization. (Mashable)

 

👀 Read more from YPulse: Gen Z Locking In Until 2026 on The Viral List

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