Young people are having a cold foam moment. It seems like Gen Z always has a new drink obsession. From #DietCokeBreaks to “dirty sodas,” creative drinks have long served as a tiny emotional escape in their daily routines. This summer, it’s all about foam—cold foam on iced matchas, cheese foam (yes, cheese) on boba, and perfectly poured Guinness with its signature nitrogenated top. Big brands have caught on: Starbucks expanded its cold foam lineup with a protein add-in and even launched free cold foam days, while Dunkin’ and Nestlé now offer canned cold foams designed for at-home use. Even in the alcoholic space, the foam-forward approach is gaining popularity—sparkling wines are outpacing flat alternatives, and TikTok is full of young people participating in foam-focused Guinness challenges. (Slate)
👀 Read more from YPulse: Gen Z’s Little Treats: The Small Splurges They Won’t Cut Out
