In 2017 brands will try to be as unbranded as possible. This insight, from agency Brand Union, is based on the emerging trend of candid photography, honest copywriting, and transparent business strategy currently being used by brands like Casper, Thinx, and Urban Outfitters. According to the agency, more companies will be adopting the “meticulously un-designed” look next year, striving to appear “flawed, unpredictable, naïve, even strange,” because “it’s no longer enough to be human.” (MediaPost)
Reports and Webinars are limited to the Region terms of your Pro and Prime subscription, as shown in “Purchased Regions”.
- To filter all content types to individual Region(s) you have purchased, apply your Region(s) under “Purchased Regions.”
Articles, Video Updates, and News across all Regions are open to all Pro and Prime subscribers.
- To see this content for any Region, use the “Content Filter”.
