YouTube is ready for users to start paying for video.

YouTube is ready for users to start paying for video. The site has launched YouTube Red, its paid subscription service that will cost viewers $9.99 a month to watch content ad-free and gain access to exclusive content. That original content will feature some of the platform’s more popular creators, paired with big names in Hollywood. The service is a move towards becoming a full media company, and “if just 5 percent of its US viewers were to sign up for the service, it would add more than a billion dollars in annual revenue to the company’s bottom line.” (The Verge)