Roblox users can buy tickets for Beetlejuice Beetlejuice virtually through the game. To promote the upcoming sequel premiering September 6, Warner Bros. just launched Beetlejuice Escape the Afterlife, an immersive metaverse experience that leads users through a portal to a virtual Fandango box office where they can purchase IRL movie tickets. The experience blends gaming culture with ecommerce, allowing users to explore Beetlejuice-themed worlds and earn exclusive items for their avatars. This initiative is aiming to reach young fans in hopes of driving ticket sales for the 1988 sequel. (Marketing Dive)
📊 YPulse data: For 13-17-year-olds, movies / TV shows they watch are the second top thing video games influence
