Last year, YPulse warned that the TV industry should watch out as gaming increasingly dominated Gen Z’s screen time. This year, all teens 13-17-years-old play video / mobile games in some way, and the vast majority (91%) are gaming weekly—if not every day. As gaming takes up the bulk of their time (and interest) outside school hours, TV providers and streaming services are really battling with gaming brands and content for time on young people’s screens. To see just how tight that competition is, YPulse’s annual Gaming survey asks 13-39-year-olds who say they play video games weekly or more often how many hours they spend on the following types of media each week. We found that teen players are playing computer, console, and mobile games each week more than Gen Z and Millennial adults: 91% of 13-17-year-olds play video / mobile games weekly or more compared to 86% of 18-39-year-olds. But where we reported on Gen Z as a whole last year, this is what teens specifically tell...
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