Trying to keep up with tween slang might just be the cringiest thing for all parties involved. It’s an awkward ride that often leaves adults asking, “what did they just say?!” It’s easy to get lost in a sea of “bruhs,” “slays,” and “bussins,” especially when 11-year-olds laugh at you for using it wrong. But don’t worry, YPulse has compiled our most anticipated trend survey The Tween Study to show brands everything they need to know about the lives of 8-12-year-olds. We’ve asked tweens what their most used slang words are in 2024 so brands can emerge with a newfound...
3/7/24
The Tween Study
Watch the replays for our 30-min webinars on Tweens in North America and Western Europe No matter...
Read the report
