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TL;DR Trend Webinar: Link in Bio

Bombardments of “Where did you get that?” and “Product link??” in the comments, or influencers telling their followers “Click the link in my bio!” are regular parts of the social shopping scene and affiliate link culture these days. But what does this all mean for brands, and how does this impact their relationship with Gen Z and Millennials?In our latest exclusive Link in Bio trend report and webinar, we explore what draws young consumers to click away from their precious social media feeds, the ethical debate of gatekeeping product information, and how brands can tap into this crucial new function of social shopping.

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Transcript

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