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While TikTok has truly affected young consumers’ habits, interests, and purchasing decisions, that doesn’t mean other social platforms are irrelevant. What do young consumers want out of the social platforms they’re using? How has TikTok has shifted what young consumers want from brands across platforms? What do brands need to know to navigate social media marketing now?
Listen to YPulse’s Chief Content Officer, MaryLeigh Bliss, talk through the key findings from our The TikTok Effect trend research, host live Q&A, and share insight into this exclusive research.
YPulse uses data and content from it’s own report and article insights. See the content used to create this video below and dive deeper into the resource.
