News
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Despite TikTok bans, some universities are leveraging the power of Gen Z’s favorite social platform to attract new students.
Despite TikTok bans, some universities are leveraging the power of Gen Z’s favorite soc...
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Post-pandemic and amidst a U.S. recession, human resources executives are coming up with meaningful ways to retain a Gen Z workforce.
Post-pandemic and amidst a U.S. recession, human resources executives are coming up wit...
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Heinz is set on teaching young consumers about the harmful effects of soil degradation on a new Fortnite island.
Heinz is set on teaching young consumers about the harmful effects of soil degradation ...
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Mantras are having a moment on TikTok.
Mantras are having a moment on TikTok. YPulse recently told you about #LuckyGirlSyndrom...
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Pinterest is teaming up with Dotdash Meredith for more video content on the app.
Pinterest is teaming up with Dotdash Meredith for more video content on the app. The tw...
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Mavn is a new female-founded app that connects content creators with brands.
Mavn is a new female-founded app that connects content creators with brands. This week,...
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Gen Z doesn’t believe they need a degree (or necessarily a nine-to-five job) to have a successful career.
Gen Z doesn’t believe they need a degree (or necessarily a nine-to-five job) to have a ...
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Weird fashion is one of Gen Z’s top trends right now—and brands are proving absurdity sells.
Weird fashion is one of Gen Z’s top trends right now—and brands are proving absurdity s...
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Levi’s is using K-pop and TikTok to appeal to Gen Z.
Levi’s is using K-pop and TikTok to appeal to Gen Z. The denim brand’s newest global am...
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Does Gen Z care about the return of the Victoria’s Secret fashion show?
Does Gen Z care about the return of the Victoria’s Secret fashion show? Last week, the ...
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Denny’s is debuting a new augmented reality menu in honor of the chain’s 70th anniversary.
Denny’s is debuting a new augmented reality menu in honor of the chain’s 70th anniversa...
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Aéropostale is gearing up for an extensive metaverse activation.
Aéropostale is gearing up for an extensive metaverse activation. In partnership with We...