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News

North America
Adidas is tapping back into their musical roots to reach Gen Z with the launch of Club Originals. 
Adidas is tapping back into their musical roots to reach Gen Z with the launch of Club ...
North America
Keds is undergoing a major brand refresh after its recent acquisition by the DSW parent company Designer Brands Inc. (DBI).
Keds is undergoing a major brand refresh after its recent acquisition by the DSW parent...
North America
Gen Z and Millennials looking to visit the great outdoors this summer can camp out inside a can of beans. 
Gen Z and Millennials looking to visit the great outdoors this summer can camp out insi...
North America
Netflix and Lacoste are launching a collection inspired by the streaming service’s most popular shows. 
Netflix and Lacoste are launching a collection inspired by the streaming service’s most...
North America
Parents and kids are disagreeing about the right age to become financially independent. 
Parents and kids are disagreeing about the right age to become financially independent....
North America
Etsy is adding a bidding option for shoppers as the resale boom becomes more competitive. 
Etsy is adding a bidding option for shoppers as the resale boom becomes more competitiv...
North America
CeraVe’s use of dermatology experts is linking Gen Z’s affinity for trusting influencers back to the credibility of experts. 
CeraVe’s use of dermatology experts is linking Gen Z’s affinity for trusting influencer...
North America
What happens when Viagra, cheese, cereal, and a gym walk into a campaign? 
What happens when Viagra, cheese, cereal, and a gym walk into a campaign? Chaos marketi...
North America
The upcoming Little Mermaid live action film is trending again—this time because of song rewrites. 
The upcoming Little Mermaid live action film is trending again—this time because of son...
North America
Dove is working to protect kids’ self-esteem from the negative effects of social media. 
Dove is working to protect kids' self-esteem from the negative effects of social m...
North America
Drag icon RuPaul just released a collab with Build-A-Bear Workshop. 
Drag icon RuPaul just released a collab with Build-A-Bear Workshop. The collab “comes a...
North America
Catering to both Millennial parents and their kids can be challenging.
Catering to both Millennial parents and their kids can be challenging. According to Tec...

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