News
North America
E.l.f. Cosmetics’ recent marketing collabs have helped skyrocket their sales.
E.l.f. Cosmetics’ recent marketing collabs have helped skyrocket their sales. According...
North America
Apple’s latest campaign is promoting its global fintech angle.
Apple’s latest campaign is promoting its global fintech angle. The company’s “Pay the A...
North America
This summer is “for the girls,” according to current pop culture.
This summer is “for the girls,” according to current pop culture. From Taylor Swift’s E...
North America
Cigarettes are making a cultural comeback.
Cigarettes are making a cultural comeback. With smoking dying down in the late ‘90s and...
North America
Luxury fashion brands are entering the world of athleisure.
Luxury fashion brands are entering the world of athleisure. While retailers like Nike a...
North America
Pinterest is experiencing substantial user growth thanks to Gen Z.
Pinterest is experiencing substantial user growth thanks to Gen Z. In an interview with...
North America
There is a growing sentiment from health and wellness influencers on TikTok that sunscreen is more harmful than getting sunburnt.
There is a growing sentiment from health and wellness influencers on TikTok that sunscr...
North America
Starbucks found that much of its revenue comes from Gen Z and Millennials’ obsession with cold drinks.
Starbucks found that much of its revenue comes from Gen Z and Millennials’ obsession wi...
North America
Instagram launched their “Instagram Connections” campaign to rope back in Gen Z users who’ve turned to TikTok.
Instagram launched their “Instagram Connections” campaign to rope back in Gen Z users w...
North America
Roar Social is blending “gamified charity” and social media to get Gen Z involved in philanthropy.
Roar Social is blending “gamified charity” and social media to get Gen Z involved in ph...
North America
Golf—the previously “elitist” sport—is now going mainstream.
Golf—the previously “elitist” sport—is now going mainstream. The perspective on the spo...
North America
“Mystery travel” has become a popular way for Millennials to see the world.
“Mystery travel” has become a popular way for Millennials to see the world. The new tre...