Gen Alpha’s favorite food isn’t pizza or chicken nuggets—it’s sushi. Some NYC and New Jersey parents told The Wall Street Journal that their kids—some as young as 6-years-old—are requesting salmon nigiri, 15-piece tasting menus, and weekly family sushi outings (sometimes running $95 per person) as “homework rewards.” And this burgeoning trend is scaling up: luxury party planners say sushi chefs have replaced bounce houses at birthdays. (Keyword luxury planners.) Experts say the aesthetics and sense of maturity for a seafood palette are a big part of the appeal to kids who want to feel grown up. But many parents are torn between sticker shock and pride in their kids’ adventurous palates. Though, mostly, they’re just relieved to find something the kids will eat without complaining. (WSJ)
👀 Read more from YPulse: Millennial Parents Say Their Gen Z and Gen Alpha Children Influence These Purchases
