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Techcos are trying to make learning about finances fun for kids.

Jun 22 2021

Techcos are trying to make learning about finances fun for kids. YPulse’s education research found that 39% of today’s high school students wish personal finance was taught in school, and according to the Canadian Foundation for Economic Education 63% of Canadian kids want to learn how to save money. Young kids today are even less financially literate than their older counterparts, and have been going to TikTok and Reddit to teach themselves—and their peers—about money. Now, tech companies are responding to kids’ interest in finance with new platforms attempting to fill their education gap. WALO, bankaroo, and Learn & Earn are among the techcos giving families practical tools that make thinking about money fun. WALO is gamifying learning for kids ages eight-to-16-years-old with monetized rewards for completing educational quizzes (their parents can send money to their account in WALO once they complete a quiz), bankaroo is showing kids how to save for financial milestones, and Learn & Earn is teaching 13-18-year-olds about investing through a pilot program that’s giving kids $500 to put toward school or starting a business. (Kidscreen)

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