ACTIONABLE RESEARCH ON GEN Z AND MILLENNIALS

Gen Z is taking on debt, on purpose.

Gen Z is taking on debt, on purpose. TransUnion reports that the percentage of those born after 1995 with a credit card balance has jumped 41% year-over-year to 7.75 million in total. Millennials and Gen X have stabilized when it comes to getting their first active credit card, with the numbers only rising 5% and 3% to 38.29 and 38.27, respectively. And all groups have similar rates of card delinquencies. Only 5% of U.S. credit card users are Gen Z, but as more of the demo ages into eligibility, that number is expected to rise. (USA Today)