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It doesn’t bode well for Schick’s “Clean Break” ad campaign that we found reading this review of the web videos more fun than watching a pair of bros travel around the world trying out “extreme” sports — we agree that Schick would do better focusing on the product rather than trying to lure 20-somethings into a bromance with the brand.

Jun 21 2012

It doesn't bode well for Schick's “Clean Break” ad campaign that we found reading this review of the web videos more fun than watching a pair of bros travel around the world trying out “extreme” sports — we agree that Schick would do better focusing on the product rather than trying to lure 20-somethings into a bromance with the brand. (MediaPost)