It doesn’t bode well for Schick’s “Clean Break” ad campaign that we found reading this review of the web videos more fun than watching a pair of bros travel around the world trying out “extreme” sports — we agree that Schick would do better focusing on the product rather than trying to lure 20-somethings into a bromance with the brand.

It doesn't bode well for Schick's “Clean Break” ad campaign that we found reading this review of the web videos more fun than watching a pair of bros travel around the world trying out “extreme” sports — we agree that Schick would do better focusing on the product rather than trying to lure 20-somethings into a bromance with the brand. (MediaPost)