For sports fans, figuring out where to watch games is messy. NFL fans can attest to the frustration they experienced this past season when certain game nights were only available on a variety of different streaming platforms. It left them scrambling to subscribe or quickly bargain for a friend / family member’s account password. With the fractured media locations to find the right games, it’s a challenge for young sports fans to find games they’re looking for—are they on cable, a streaming service, which one?! YPulse’s latest Sports and Athletes report data shows that 59% of Gen Z and Millennial...
2/21/24
Sports and Athletes Report
While reaching young sports viewers has been a challenge for leagues, most Gen Z and Millennials ...
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