Reports and Webinars are limited to the Region terms of your Pro and Prime subscription, as shown in “Purchased Regions”.

  • To filter all content types to individual Region(s) you have purchased, apply your Region(s) under “Purchased Regions.”

Articles, Video Updates, and News across all Regions are open to all Pro and Prime subscribers.

  • To see this content for any Region, use the “Content Filter”.
Back to insights
  • Article
  • Article
North AmericaWestern Europe

Subculture Series: Twilight’s Undying Fandom

PDF

YPulse’s Subculture Series dives into some of Gen Z and Millennials’ ever-evolving list of subcultures. This month, we’re taking a look at how the Twilight Saga’s fandom lives on more than a decade later…

TL;DR

  • The Twilight fandom is still ongoing more than a decade after the final release of books and movies—thanks to Gen Z embracing the world of vampires and werewolves in their own ironic way
  • Today’s fans are embracing the movies’ cringe-inducing moments on social media, expanding its reach with their own inspired content
  • Twilight fans are making corny merch cool again—and looking for IRL experiences to further immerse themselves
It’s been over a decade since the Twilight Saga first captivated audiences around the world with its tales of vampires, werewolves, and forbidden love (cringe, in a good way). While the films and books may have faded from the pop culture forefront in the late 2010s, the Twilight fandom lives on thanks to Gen Z...

Ask Anything About This Article

Get personalized insights and answers

Here are some suggestions:

Related content

Reports referenced in this article

Enter your colleagues' emails (max 10) to invite them to sign up for a YPulse account. We'll send them a message and let them know you invited them.

plus-circle Created with Sketch Beta.

Are these emails correct? If so, click Submit Invitation(s)?