Taking part in experiences like escape rooms, movies, sporting events, and parties, is only half the fun for Gen Z—posting what they’re doing on social media is equally important (if not more). Posting experiences is a cultural expression for this gen and also a crucial way to connect with friends. YPulse research from our Experiences Report found that nearly all Gen Z use social media platforms to share experiences, highlighting just how important these posts are to them. Some platforms are far more likely to get these posts though—and Instagram is by far the winner of where Gen Z share...
6/28/23
Experiences Report
YPulse’s Experiences report captures what in-person / virtual events young people are excited t...
Read the report
