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These 3 Brands are Getting in on The Resale Boom

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The resale market is booming—and these 3 brands are doing it right…

TL;DR

  • Gen Z and Millennials want brands to provide more sustainable shopping options, especially for clothing
  • The resale market is expected to grow significantly and more brands are participating
  • American Eagle, thredUP, Faherty, and Etsy have all created resale opportunities to appeal to young consumers
Gen Z and Millennials have growing concerns about climate change, and it’s making them re-evaluate their shopping habits. These young consumers are shopping more sustainably and want brands to invest more in the three R’s: re-selling, re-wearing, and recycling. Fashion brands are especially under the scrutiny of these gens, who are often calling them out for...

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