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TikTok is Done with Therapy Apps on The Viral List

We round up the most viral moments of the week…

Written and Edited by the YPulse Editorial Team

Feb 17 2023
North America, Western Europe

KEY TAKEAWAYS

Tiktok is exposing the bad experiences they’ve had with influencer-backed therapy apps
ASL interpreter Justina Miles is going viral for her iconic addition to Rihanna’s Super Bowl halftime show
The Last of Us star Bella Ramsey is the non-binary representation so much of Gen Z wants to see, but doesn’t always have their identity respected
A Banksy mural in England has locals engaged in keeping it looking as intended

This week on TikTok: Therapy apps are under fire Over the last few years, mental health apps—specifically talk therapy apps—were on the rise, especially in the wake of the pandemic. Having easy access to professionals was super appealing to Gen Z and Millennials who are more comfortable using online platforms than visiting a therapist or psychiatrist in person (especially since many of them market themselves as cheaper alternative to traditional services). YPulse data even shows 19% of young consumers are interested in text therapy apps, where getting help is as easy as texting a friend. But recently, previously trendy...